AIME is a Multi-brand Wholesaler. We dominantly carry the following brands :

ZAI Personal Computers
Hewlett Packard
3Com
Microsoft
Fujitsu / Siemens
Fact Tables
Symantec
PALM

Mission Statement:
To transform Al Faisaliah Integrated Media Est. (AIME) from a single brand wholesaler to a leading Multi-brand wholesaler in the consumer IT sector globally with a combined turnover of SR. 290 million by year 2005. Scope: International / Multinational

Products:
AIME is a diversified company that is well positioned in the throat-slashing, highly competitive IT related market of fast moving consumers products such as Personal PC’s, Printers Peripheral, Consumables, 3Com Hubs, Switches, Laptops, PC Cameras, Modems, ZAI Personal Computer, AIME PC products and other products.

Customers:
Wholesale and Retailers (Mega stores)
Code of Products:
Integrity, Fairness & respect
Core Philosophy:
To Improve, Educate and Enjoy
Organizational Duties:
Team works (AIME Family)
Mutual respect
Getting jobs done on time
Strength & Strategies Advantage:
By building on our reputation/people/resources/logistics
Responsibility:
Long-term sustainable growth
Profitability
Long-term healthy performance that exceeds expectations
Method:
Improve and growth of existing business acquisitions/ Mergers/ Startups/ Geographical expansion Current Revenue from HP and Non-HP Business

Pre/ Post sales Facilities that AIME will have:
Product Manager for HP Products Printers, Scanners/ HP PC's, Servers / 3Com / Fujitsu / Siemens / Fact Tables Channel Marketing Managers will be responsible for all MARCOM plans of all events, activities, promotion and advertising campaign
AIME has three Merchandising team located in different regions as follows: 1.Riyadh 2.Jeddah 3. Khobar Order Processing, Logistic and Accounts = 10

Sales force = 16 Persons located in different regions as follows:
1. Riyadh Branch = 8 (Central Region)
2. Jeddah Branch = 5 (Western Region)
3. Khobar Branch = 5 (Eastern Region)
Marketing Department = 6 Product Managers are dedicated for Marketing and all of them are allocated in HQ. Support Department: AIME / AES have 9 service centers KSA located as follows Riyadh, Jeddah, Khobar, Qassim, Yanbu, Jubail and Mushayat, Taif, & Yanbu. All Engineers are Microsoft and HP Certified. E Resellers:
AIME deals with more than 600 dealers Kingdom wide.
Our relationship based on the following business concept:
Dealer Classification
Credit Facility
Marketing Support
Pre and After Sales Support
Communication
Training
Merchandising Policy